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NIGERIA’S IMAGE AND THE PLACE OF THE PUBLIC RELATION IN ITS RECONSTRUCTION:

(A CASE STUDY OF THE PUBLIC RELATION PRACTIIANCERS IN ENUGU URBAN)

 

ABSTRACT

Nigeria’s image to foreign countries over the years does not hold water, hence the choice of the topic.

This work is emphasizing on how the public relations can help in reconstructing Nigeria’s image abroad.

Nigeria got her independence for over forty tow years and ever theory had been battling with the problems of reconstructing its image both internally and externally.

The good moral disposition of any citizen of a country depends on the good image of her country.

The objectives of this study was to find out how the public relations could be of help in reconstructing the poor image of the country in other to change their attitude and motion about Nigeria

And for this countries to have value in the sight of other countries depend on how good public relations practitioners in this country can formulate ways in which it can best be done.

The strategies used were sample questionnaires and interviews. This research was carried out among the educated people in the society and pubic relation practitioners in Enugu urban.

It was made clear that the poor image of the country resulted to the attitude of our people who engage in all sort of atrocities like drug trafficking credit card fraud, stealing etc.

The work was divided into five chapter with conclusion that the government should embark on campaign with a view to promoting its image to the out side countries.

The work further urged the government to initiate and encourage programme among countries for bilateral relations.

 

CHAPTER ONE

INTRODUCTION

1. BACKGROUND OF STUDY

 

Nigeria is one of the famous and great countries that is surrounded with an extremely large number of problem

          This ugly situation had created a bridge in their relationship with other countries. In addition to over the problems of political instability inflation, unemployment, immorality and wide spread corruption, there is still the issue of Nigeria’s unfavorable image both internally and externally.

          Therefore, the good moral disposition of any citizen of a country proves the image of that country thus Charles Okigbo (1986) maintains that the image of a nation arises from its actions, utterances position, polices and media coverage.

          In discussing Nigeria’s image abroad, the three tiers of government and the entire citizens of the country were borne in mind. To achieve this set of objectives, we should, look at historical survey of what may be considered as Nigeria’s image in the eyes of both the national and international communities